Driving smart devices

Before mobile banking—banking via mobile device, that is—there was banking via automobile. In the 1960s, Wells Fargo customers could transact financial services from the convenience of their cars.

After World War II, American society experienced dynamic changes. People were on the move—South to North, Midwest to Southwest, city to suburb. Automobiles were produced and financed quickly, and it was a time of high mobility. Wells Fargo Bank understood that banking had to keep pace; technology adapted with drive-through service.

Wells Fargo also opened offices in more locations—with lots more parking spaces!

Drive-through banking ad, 1961 (Wells Fargo Corporate Archives)

Drive-through banking ad, 1961 (Wells Fargo Corporate Archives)

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Guided By History

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